Clairol House Calls

At-home hair coloring can be intimidating. Or it can be Clairol!

We launched Clairol House Calls to empower consumers to color their hair at home—no matter how packed their schedule. We partnered with on-demand beauty service, Glamsquad to offer new dualist users access to in-home guidance from licensed pros alongside partnership with celebrity hairstylist and color expert, Kim Kimble.

Celebrity talent Anjelah Johnson-Reyes, Tamsen Fadal, and Rachel Lindsay worked closely with Glam Squad to show people how easy it can be. And entice people to book their own Clairol House Call.